Privacy Policy 

Effective Date: June 17, 2021

Heroic Muscle values your privacy. This Privacy Policy explains how we collect, use, share, and protect your information when you visit our website, purchase from our online store, or interact with our brand through ads, emails, or social media.

By using our site or services, you agree to the terms of this Privacy Policy.


1. Information We Collect

We collect information you provide directly and information collected automatically.

a. Information You Provide:

  • Name, email address, phone number, billing/shipping address.

  • Payment details (processed securely by our payment providers; we do not store full credit card numbers).

  • Account login details (if you create one).

  • Information from email or SMS opt-ins.

b. Information Collected Automatically:

  • IP address, browser type, device info, operating system.

  • Pages you visit, time spent, clicks, referring/exit pages.

  • Data collected through cookies, pixels, and analytics tools (e.g., Google Analytics, Meta Pixel, TikTok Pixel).


2. How We Use Your Information

We use the information we collect to:

  • Process and ship your orders.

  • Communicate with you about your orders or inquiries.

  • Send promotional emails, SMS, and marketing campaigns (you can opt out at any time).

  • Show you relevant ads on platforms like Meta, Google, and TikTok.

  • Improve our website, products, and customer service.

  • Prevent fraudulent transactions and comply with legal obligations.


3. Sharing Your Information

We do not sell your personal information. We may share your information with:

  • Service providers such as Shopify (ecommerce platform), Omnisend (email/SMS provider), payment processors, and shipping carriers.

  • Advertising and analytics partners (e.g., Meta, Google, TikTok) to deliver targeted ads and measure performance.

  • Legal authorities if required by law, court order, or to protect our rights and safety.


4. Cookies & Tracking Technologies

We use cookies, pixels, and similar technologies to:

  • Remember your preferences and improve site functionality.

  • Analyze site traffic and trends.

  • Deliver and measure advertising effectiveness.

You can control cookies through your browser settings. Please note that disabling cookies may affect site performance.


5. Data Retention

We keep personal data as long as necessary to:

  • Provide services and fulfill orders.

  • Meet legal, tax, and accounting requirements.

  • Resolve disputes and enforce agreements.

When no longer needed, we securely delete or anonymize your data.


6. Security

We use secure servers, encryption, and other safeguards to protect your data. No method of transmission over the Internet is 100% secure, but we work to protect your information.


7. Your Rights

For All Customers:

  • You can opt out of marketing emails or SMS at any time using the “unsubscribe” link or by contacting us at heroicmuscle@yahoo.com.

  • You may request access, correction, or deletion of your personal information.

For California Residents (CCPA/CPRA Rights):
You have the right to:

  1. Know the categories and specific pieces of personal information we have collected about you.

  2. Request deletion of your personal information (subject to certain exceptions).

  3. Opt out of the sale or sharing of personal information (we do not sell personal information).

  4. Not be discriminated against for exercising your privacy rights.

To make a privacy rights request, contact us at heroicmuscle@yahoo.com. We may verify your identity before processing your request.


8. Children’s Privacy

Our site is not intended for children under 18, and we do not knowingly collect their information. If we learn that we have collected personal data from a child under 18, we will delete it promptly.


9. Third-Party Links

Our site may link to other websites. We are not responsible for the privacy practices or content of those sites.


10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised “Effective Date.”


11. Contact Us

For questions about this Privacy Policy or to exercise your privacy rights, please contact us:

Heroic Muscle
Email: heroicmuscle@yahoo.com
Mailing Address: 2200 FM 1092 Rd, Suite A, Missouri City, Texas 77459